Month: November 2020

Promotions

Posted on by inplayer_support

In the Promotions section, you can create vouchers and in-app introductory offers that let you give discounts to your viewers.

The section is divided into Vouchers, In-app introductory offers, and Gifts.

The Vouchers tab

This is where you create and manage your vouchers.

A voucher is a code that, depending on the type of voucher, either allows your viewers to get a discount on a payment, or grants them free access to content for a certain time.

Starting at the top, you can see some basic info about your vouchers:

  • the number of vouchers,
  • the number of used vouchers,
  • the average conversion rate.

Below that, you have the search bar.

To use the search bar, just select the search filter and enter your keyword.

Finally, you have the main part of the Vouchers tab, which is the list with your vouchers and their basic details.
To open a voucher, just click on the  button on the right, under the Edit column in the voucher’s row.

Voucher types

There are two types of vouchers:

  • Discount vouchers.
    Discount vouchers can be used for granting discounts on purchases done via a web browser, using a Credit Card, PayPal or Direct Debit as payment methods. It is the most common voucher type.
    Note that a 100% Discount voucher cannot be used for a ppv (one-time) payment via PayPal, due to a limitation in PayPal’s system. For subscription payments, on the other hand, a 100% voucher can be used via PayPal with no issues.
  • Access vouchers.
    Access vouchers can be used via a web browser, for granting free access to content. In this sense, they are the same as a 100% Discount voucher. However, there is an important difference: By using an Access voucher a viewer will get access for a period that is going to be specified in the voucher itself, while with the Discount voucher they will get the access period that has been specified in the Payment type setting of the price option of the asset the viewer is purchasing.

Creating and managing Vouchers

You will find detailed guides on creating and managing all the various voucher types here.

The In-app introductory offers tab

This is where you manage your in-app purchase discounts.

In-app introductory offers are different than vouchers, since there is no “code” the viewer needs to enter to get the discount.
Instead, the discount is in the form of a discounted price that is available to anyone that has access to your app.
This means that you cannot use in-app introductory offers to give a discount to only a specific viewer or a group of viewers. You can only have it as a discounted price that will be available to everyone.

Starting at the top, you can see some basic info about your offers:

  • the number of offers,
  • the number of used offers,
  • the average conversion rate.

Below that, you have the search bar.

To use the search bar, just select the search filter and enter your keyword.

Finally, you have the main part of the In-app introductory offers tab, which is the list with your offers and their basic details.
To open an In-app offer, just click on the  button on the right, under the Edit column in the offer’s row.

Creating and managing In-app introductory offers

You will find detailed guides on creating and managing In-app introductory offers here.

The Gifts tab

The Gifts tab will only be available if the Gift feature has been enabled on your account.

With the Gift feature, your viewers will be able to buy a content pass intended for someone else. The way this works is with gift vouchers.

Whenever a viewer purchases a gift, a voucher will be automatically generated and sent to the gift recipient.
The Gifts tab is where you can keep track of these gift vouchers.
You can’t edit these vouchers, only browse through them.

To learn more about the Gift feature, click here.

This concludes our guide.

If you have any questions, don’t hesitate to contact us at clients@inplayer.com.

Content

Posted on by inplayer_support

The Content section is going to be where you’ll do most of your work.

It has two tabs: Assets and Packages.

InPlayer uses assets as a way of protecting your digital content.

A simple way of understanding assets is to think of them as the box you put your content in to protect it.
So, you create your asset, you put your content in it, you set a price for it, and you embed the asset on your webpage.
With that, the only way for anyone to get to your content is to log into the asset and purchase a pass (we also support other authentication methods). Once they do, they will see the content fully displayed in the same spot where the asset used to be. Everything happens within the same page. If they log out, the content will be replaced by the asset, and the viewer will have to log back in to see the content again.

You can also group multiple assets into a package.

The Assets tab

Starting at the top, you can see some basic info about your assets:

  • the number of active assets,
  • the number of active packages,
  • the number of sales made

Under that, you have the search bar, along with the option to choose whether to view a list of the active or deactivated assets.

To use the search bar, just select the search filter and enter your keyword.

Finally, you have the main part of the Assets tab, which is the list with your assets and their basic details.
To open an asset, just click the  button on the right, under the Edit column in the asset’s row.

Creating and managing Assets

Creating an asset is a quick and easy process.

There are multiple types of assets, so make sure to check out this section to learn about how to create and manage the asset best suited for your setup.

Note that the HTML asset is our universal asset and you can use it to protect any web content that can be embedded on a webpage.

The Packages tab

Right next to the Assets tab, you will find the Packages tab.

Our platform offers the ability to combine multiple assets into a bundle, which can then be sold under one price.
We call these bundles Packages.
Once the viewer purchases a package, they will automatically have access to all assets that have been placed in that package.

Note that packages themselves are not embedded on a webpage.
The asset is still the thing you need to embed on your page because that is where the actual content is located.
The package only serves to bundle multiple assets under a single price.

When a viewer clicks on an asset that is a part of a package, the package price will appear in the asset’s price options, and by selecting it, the viewer will get access to all assets that are part of the package they’ve just purchased.
To access the assets, the viewer will need to navigate to the place on your website where the assets belonging to that package have been embedded.

At the top, you have the search bar, along with the option to choose whether to view a list of the active or deactivated packages.

To use the search bar, just select the search filter and enter your keyword.

Under the search bar, you have the main part of the Packages tab, where you can see all the packages you’ve created.

This is also where you create new packages, by clicking on the New package button. We’ll get to that in a moment.

To open a package, just click on it.

Creating and managing Packages

The package creation and management is very similar to the asset creation and management. It is described in depth in this guide.

This concludes our guide.

If you have any questions, don’t hesitate to contact us at clients@inplayer.com.

Analytics

Posted on by inplayer_support

The Analytics section is the first thing you see when you log into your InPlayer dashboard.

Here, you can see a visual overview of your revenue, audience, payments, and subscriptions.

The Analytics section has two tabs, MAIN and ADVANCED.

The MAIN tab

The Main tab gives you a general overview of your revenue, audience, payments, and subscriptions.

To show the stats for any of those parameters, simply click on its colored card at the top.

The ADVANCED tab

The Advanced tab gives you a more detailed overview of your revenue, audience, payments, and subscriptions.

To show the stats for any of those parameters, simply click on its colored card at the top.

This concludes our guide.

If you have any questions, don’t hesitate to contact us at clients@inplayer.com.